Company has new ideas for product growth and several design ideas for new products. Prototypes are prepared. Existing channels of sales have not worked well in the past. Where do we go from here?
Actions
To facilitate your goals, TIGOR will:
Outline marketing and advertising plans for your company’s role in the industry.
Sequence product life cycle ideas for introduction.
Produce and compile information for trade magazines and how-to manuals as free advertising approach.